Day 8: Charting Wide-Format Printing’s Course – JDF

14 days of critical information to prepare your business for 2012.

Big Picture

BPIC: Like the proverbial phoenix, JDF is back. Isn’t it? Or did it ever really go away?

Art Wynne, BERTL: The JDF standard has not left, but it also has not taken off. It’s hard to quantify its use or popularity because there’s a limited adoption rate in the market place. This limited adoption can be attributed to a lack of information on the benefits and efficiencies that the standard can bring to an organization. Companies that have adopted this standard are seeing a benefit and are able to generate a cost savings from it. The key for print providers is to have a process and workflow in place that requires its use by their customers. But it's unlikely that we’ll see JDF being adopted by a lot of wide-format print providers.

Tim Greene, InfoTrends: There have been a few specific examples of companies like EFI and Onyx that have made some recent JDF-related enhancements to their products. I like the fact that these things are sometimes introduced by vendors, then it takes some time to get integrated by PSPs – that’s natural, I don’t think JDF ever “went away,” it just takes some time for companies to figure out how these things can help them.

Marco Boer, I.T. Strategies: Many wide-format printers are located in small shops that process single orders at a time. For 80 to 90 percent of shops, it doesn’t make sense to spend the time to enter the data required for JDF. But for larger print shops with frequent repetitive larger orders, it can be extremely helpful.

The Big Picture has assembled five of the marketplace’s most informed analysts and consultants and asked them to help you evaluate the wide-format industry. Each day over the next two weeks, we’ll post a new, critical question from The Big Picture with invaluable answers from our panel – all designed to help you ensure that your company charts its best course for a prosperous year ahead.

Our 2011 panel participants include: Marco Boer, consulting partner, I.T. Strategies (; Tim Greene, director, visual communication technologies consulting service, InfoTrends (; Dan Marx, vice president, markets & technologies, SGIA (; Peter Mayhew, director, Lyra Research Europe (; and Art Wynne, president, Business Equipment Research and Test Laboratories (BERTL,

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