bp default image

On Demand Adds Seven New Tracks

Including "Vendor Assessment & Selection Tools and Strategies."

Big Picture

The organizers of the On Demand Conference & Exposition have announced that the 2009 event has added seven new tracks to its educational offerings. The On Demand event takes place March 30-April 2 at the Pennsylvania Convention Center in Philadelphia.

New tracks that will be part of the conference program include:

* Sales & Business Development Strategies;

* Pricing Strategies;

* Hardware & Software Investment Analysis;

* Vendor Assessment & Selection Tools/Strategies;

* Becoming a Marketing Service Provider;

* Web-to-Print Technologies; and

* Print MIS.

These new tracks are being added to six existing On Demand tracks.

"The 2009 show is all about helping print executives tap into the significant pockets of profit potential that exist in today’s challenging business climate," says Tom Bliss, group conference director for Questex Media Group, producers of the event. "There is still money out there for printers who know where to find it - both in the form of untapped revenue and a much more creative approach to cost control - and this year’s On Demand show exists to help them uncover and take advantage of those hidden opportunities."

Mary Lee Schneider, president of Digital Solutions and chief technology officer at RR Donnelley, will kick-off the conference program with a keynote address providing a true ‘super-user’s’ perspective on what’s new, what’s next and what’s missing from today’s print technology landscape. Prior to Schneider's presentation, Charles Pesko, executive vice president of InfoTrends, will deliver the annual State of the Industry Address where he will discuss, '2009: The Year for Digital Efficiency.'


View more from this Big Picture issue