Everyone is a Superstar
Customers can create wall-sized murals using e-commerce site.
Fleet Decal & Graphics (fleetdecal.com) in Plymouth, Pennsylvania, has created a new e-commerce website, whosyoursuperstar.com, where customers can upload their favorite photos to create wall-sized vinyl murals.
Brian Vnuk, co-owner of Fleet Decal & Graphics, explains, "The idea behind ‘whosyoursuperstar.com’ is that everyone is a superstar. Superstars are people and things that matter most to each of us. The real superstars aren’t the high profile athletes with multi-million dollar contracts - they are your sons or daughters as they walk up to the plate during a baseball game."
"We chose to digitally print wall-sized murals because digital prints allow the customer to really show off the product or service in its ideal application or environment,' he goes on.
Fleet Decal does most of its 'superstar' printing with its 64-inch HP Designjet 9000s in 4-pass mode, using Avery Graphics MPI 2601 Wall Film for all of its wall-sized murals. 'MPI 2601 was the ideal product for all whosyoursuperstar.com applications because it's so easy to apply and remove that any of our customers can use it."