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Focused on Fabrics

(September 2012) posted on Thu Aug 30, 2012

Dye Into Print continues to stay one step ahead of its clients’ dye-sub needs.

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By Mike Antoniak

“We now consider anything up to 72-inches a ‘narrow-format’ project,” says Lederman. The company does a small amount of sign and banner printing on vinyl as a specialty service for clients. Everything else is on fabric, and half of it now is 72-inches wide and larger.

Narrow, deep, and focused
“Once we could start offering seamless prints up to 10-feet wide, the graphics applications for printing on fabric really began opening up,” Lederman reports.
“Today the only real limit to what we can do with dye-sub printing is we can’t print with metallic ink,” adds Munoz.

That hasn’t stemmed demand for services; even during the economic downturn of recent years, the company has registered sales gains.

“What we’ve been able to establish with our capabilities is a reputation for superior quality and speed,” says Lederman. “Since 2001, we’ve been in a position to anticipate our customers’ needs and meet their deadlines, whatever they are. We can do everything from concept to design, printing, cutting, sewing, and finishing.”

Finishing and fabrication also figure prominently in Dye Into Print’s definition of a full-service provider. “Clients send us all kinds of aluminum extrusions, steel structures, banner stands, frames, and hardware for us to fabricate to various shapes and sizes,” he explains. “We’ve made hanging structures, circular structures, steel trusses, we’ve even wrapped an entire cage with printed fabric.”

Many customers provide graphics files ready to print, while others need help from the initial design. “Some of the theatrical companies we work with provide us with the designs as well as their own fabrics for printing,” adds Munoz. “If a client comes to us with only an idea, we have the artists on staff to work with them and design whatever they need.”

Before final production begins, clients sign off on previews of the finished project. “We usually use some combination of fabric and digital proofs,” he explains. “For the layout, we’ll use PDFs. When they want to see how the color will look on the material, we’ll print a small section on the fabric and printer we’re using for that job as a sample.”