Streamline Designs solves one food truck's ever-changing menu issues with magnetic media.
In "A Healthy Wrappetite," Associate Editor Kiersten Feuchter dives into five food truck wraps created by Buffalo, New York-based Streamline Designs. All featured truck graphics were printed on a Roland Soljet Pro 4 XR-640, wrapped with 3M Controltac IJ180Cv3, and laminated with 3M Scotchcal Gloss Overlaminate 8518.
“We had the vision of a cool-looking pig,” Chris Lorich of Streamline Designs says of the design for the Midnight Smokin’ BBQ truck. Streamline often uses Magnum Magnetics’ DigiMag Vinyl magnetic sheeting to create removable menuboard pieces – an idea thought up after hearing the daily struggles of many food truck owners. Say you’re working a big event and you run out of pulled chicken. With a chalkboard, you have to scribble it out or tape over it with an ugly “sold out” sign. With magnetic-receptive media, items can be removed and prices can be changed with no one the wiser. “It’s the little things that we’ve learned along the way to make it look easy and professional,” Lorich says.