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Great Ideas: ISA Expo 2014

(March 2014) posted on Fri Mar 14, 2014

Eight points of interest for the upcoming Orlando show, which takes place April 23-26.


By Adrienne Palmer

click an image below to view slideshow

Here’s hoping Mother Nature is done throwing the Polar Vortex in all of our faces by the end of April. But in case winter just won’t go away, we have sunny skies, warmth, and palm trees awaiting us down south, because it’s back to Orlando April 23-26 for the 2014 edition of the ISA Expo.

The show’s theme this year, “Great Ideas,” is based on – you guessed it – great ideas as well as partnerships. “ISA Sign Expo brings together the world’s largest gathering of sign professionals and provides the opportunity for great ideas to be shared,” says Brandon Hensley, chief operating officer, International Sign Association. “The ideas generated at the Expo help recharge attendees personally and professionally and allow their business to keep growing.”

Early Birds Get the Worm
Show dates
Education and networking: April 23-26
Trade show: April 24-26

Expo floor hours
Thursday, April 24: 9:30 a.m. – 5 p.m.
Friday, April 25: 9:30 a.m. – 5 p.m.
Saturday, April 26: 10 a.m. – 4 p.m.

ISA reports that it’s expecting a sold out event with more than 17,000 attendees at this year’s show. “We are trending 40-percent ahead in our attendee registrations compared to the same time last year [early 2013]. …We are seeing more consumer confidence and earlier commitment to exhibit space, hotel bookings, and registrations,” says Hensley. “As for demographics, we trend very heavily on the decision maker and buyer side: 37 percent owner/CEO, 22 percent management, and 89 percent having purchasing authority; and 84 percent of attendees will either purchase at the show or within six months of the event.”

Early Bird registration must be completed on or before March 14, 2014 ($30 for nonmembers; $15 for ISA members) After Early Bird registration: $40 for nonmembers; $25 for members) More than 10 education sessions are available for purchase as well (prices vary; education-package pricing includes entry to the trade show).

The official International Sign Expo Hotel Program offers discounted rates, no booking or service fees, and protection from scammers through Travel Planners. Those reserving a hotel room through Travel Planners will be eligible for a monthly drawing to win a $250 Visa gift card.

Registration and flight, car, and hotel information are all available at www.signexpo.org


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