The marketplace offers a variety of training and education sources for your operation.
EskoWorld 2011, the global EskoArtwork (esko.com) user event, will be held April 17-20, 2011, in Phoenix. The organization of the event and preparation of relevant content is a collaborative effort between EskoArtwork and the EskoArtwork User Group International (EUGI); the event comprises training sessions, roundtable discussions, seminars, and hands-on labs.
In addition, The EskoArtwork Academy offers a variety of training opps on its products in a variety of modes: classroom, onsite, and remote (webinars and videos). Training for Esko software products takes places at any of three venues around the country, including facilities in Massachusetts, Ohio, and Pennsylvania; training is also available for Kongsberg tables (and iCut training is forthcoming).
At HP’s Web-based Learning Center (hp.com/go/learningcenter), visitors can access various online classes that center around the graphics arts. Some of the class titles include: “Large-Format Printing,” “Print Marketing Materials In-house on a Wide-Format Printer,” “Printing and Marketing Large-Format Projects,” “Photoshop 101,” and many others. There are also classes on business basics, digital photography, Microsoft Office and Adobe software, and more.
The company also offers its HP Graphic Arts Capture program, a collection of tools and training initiatives to help print providers gain a competitive edge. It includes customizable marketing templates, an open-house guide, sample print files, and more.
Ideal (ideal.com) offers webinars on large-format scanning. Its Educational Webinars are open to all users and cover large-format topics such as “introduction to” presentations, overviews of various technology, and general tips and tricks. The company also offers online software demonstrations and dealer training webinars.
Kodak MarketMover Professional Services (graphics.kodak.com) offers a series of webinars designed to help print providers “thrive and realize return on investment,” including: “Making the Transition to Marketing Services Provider,” “Social Media Marketing,” “Increasing Response and Conversion with Marketing Sciences,” “Automated Marketing for Printers,” “Leading Ways to Launch New Services,” and others.
LexJet (lexjet.com) is now offering its LexJet Advantage program, which comprises training and education for qualified companies, including: product training, sales training, marketing education and consultation, financial education, operations training, and IT education. The training is available onsite or by phone to LexJet customers.