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SGIA Expo: Wide Format in the Desert

(September 2010) posted on Mon Aug 30, 2010

Las Vegas event takes place October 13-15, and will feature new Expert Advice Zones and much more. Visit The Big Picture magazine at booth 3479.


By Paula L. Yoho

click an image below to view slideshow

• “Vehicle Wraps: Best Practices,” Rob Ivers, robivers.com.

• “Pricing Accuracy for Graphics and Signs Producers,” M. Scott St. Cyr, Cyrious Software.

• “Working with Graphics Installers,” with Nathan Franzblau, Graphic Application Systems; Ron Gizzo, Visual Marking Systems; Rob Ivers, robivers.com; and Rich Thompson, Ad-Graphics.

• “Digital Textile Technologies Panel,” with Lynn Krinsky, Stella Color; Vince Cahill, VCE Solutions; Steve Urmano, Mimaki USA; and David Robinson, dGen.

Various registration packages for the Expo’s educational sessions allow participants to select individual sessions, purchase three- or six-session blocks, or buy unlimited access to all seminars, networking events and the exhibit hall. SGIA’s online Conference Planner tool helps participants organize their educational goals by searching individual sessions or clicking on a track name to highlight all of the sessions in that particular subject area.

In addition, SGIA rolls out its first-ever Pre-Expo Business Development Conference on Tuesday, October 12, the day before the Expo floor opens. The half-day program (slated for 1:00 - 5:15 p.m.) focuses on maximizing profitability in various imaging segments. The event sets the stage for the week’s educational activities and is comprised of breakout sessions in three distinct tracks, including: Graphics (“Rising Above: Marketing for Profitability in Graphics and Sign Shops,” with Ann Brown, New Vista Image; Tim Markley, Markley Enterprise; Tom Pratt, Pratt Corp.; and Kent Yunker, Yunker Enterprises); Installer (“Getting Noticed: How to Market Your Installation Business,” with Barbra Bannon, Cranky Creative; Michael Faulkner, Gator Wraps; Chris Prenovost, AZ Pro Signs; and Rick Stemmler, Creative Sign Resources); and Garment (“Tools for Success: Marketing Opportunities in Garment Decoration”).

Two general sessions featuring nationally recognized speakers are also included in the Development Conference. Participants will hear from best-selling author and speaker Orvel Ray Wilson, who also delivers the keynote address during the Expo Breakfast Keynote, with tips on “Guerrilla Selling: Seven Strategies to Double Your Business.” And, Heather Lutze, a nationally recognized search marketing guru, shares her expertise in a featured talk on “Grasping the Value of Social Media and Website Optimization.”

Admission to the Business Development Conference is $149 ($99 for SGIA members).


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