User login

The Women in Print Awards: Michelle Gobert

(October 2017) posted on Thu Oct 19, 2017

Image360 Central New Orleans' president and CEO has found a niche in the specialty event signage market.

click an image below to view slideshow

By Adrienne Palmer

Michelle Gobert
President, Owner
Image360 Central New Orleans, New Orleans                                                                                                                     
Industry Innovations: Provides applications from vinyl cut graphics to large-format digital printing for high-end clients such as the Olympics, NHL, NBA, MLB, and the NFL Super Bowl

Key Accomplishments: Is a board member of the New Orleans Chamber of Commerce and the Regional Black Chamber of Commerce, an awardee of the Goldman Sachs 10,000 Small Businesses program, and Small Business Award Young Entrepreneur of the Year

Image360 has some big-time clients on its roster: the NBA, NHL, MLB, and NFL, to name a few. What’s the coolest project you’ve ever worked on? Digital print and the previously mentioned sports leagues are typically regarded as male-run industries. Do you feel your involvement in both has paved the way for other women to excel in those areas, as well?

Success in business comes by way of many factors: relationships, go-to market strategies, knowledge, bankability, dedication and hard work, propensity for risk, etc. Within these factors, some element of timing makes the difference on the level of your success. We were fortunate to have been in the right place, with the right technology, and were introduced to the right people to help create our success within the event signage industry.

As early adopters of on-demand digital print technologies for special event signage, we were fortunate to leverage our competitive advantage in the marketplace. As time passed, we did whatever we could to stay on top of current technology and offer the best quality, service, and pricing to our partners, and this allowed us to expand our client base to multiple sports groups.

Working with the NFL, MLB, and NHL are exciting opportunities! Having had the opportunity to be onsite for the Pro Bowl and ultimately the 2010 Super Bowl in Miami where the New Orleans Saints won their first Super Bowl was incredible. The memories created that year will live on forever.