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Tracking the Trends at PMA

(March 2008) posted on Tue Mar 11, 2008

A handful of new DSLRs took center stage at this year's show.


By Clare Baker

Nik Software (www.niksoftware.com) introduced Viveza, a photographic plug-in for Adobe Photoshop and Photoshop Elements. The software is designed to help users select and control the light, color, and tonality of their images. Viveza utilizes Nik's U Point technology, allowing users to easily correct and enhance images with just a few clicks. To make an adjustment to an image, users place the Color Control Points directly on colors or objects in an image, then adjust sliders for brightness, contrast, saturation, red, green, blue, hue, and warmth. The software automatically creates masks based on where the user places a Color Control Point.

Viveza is compatible with Photoshop's Smart Filter feature which allows users to adjust enhancements after they've been applied, without adding additional layers. Also, the software's Selective Tool allows users to brush light and color changes into their image using Photoshop's brush tools. Viveza also supports pressure-senstive features designed for Wacom pen tablets.

Price: $249.95.

Adding to its line of fine-art paper, Moab (www.moabpaper.com) by Legion Paper introduced Somerset Photo. Designed for photography and fine-art reproduction, the 100-percent-cotton paper boasts a large color gamut and high dmax. The 300-gsm, archival quality paper is acid-free and is virtually free of optimal brightening agents. The bright white paper has a satin finish that is ideal for instances when a velvety black is required, reports the company.

Somerset Photo is available in 17-60 inch rolls and in A4, A3+, and A2 sheets.

Canon (www.usa.canon.com) added a new DSLR to its EOS Rebel series with the 12.2-megapixel EOS Rebel XSi. The camera features an APS-C size CMOS sensor that utilizes large microlenses over each pixel to reduce noise and enhance sensitivity up to ISO 1600. The camera also features a 14-bit analog-to-digital conversion processor, allowing it to record up to 16,384 colors per channel which produced images with finer and more accurate gradations of tones and colors, reports Canon.


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