European and Developing Market operations will continue selling wide-format.
Xerox has announced that it will stop taking orders for wide-format products in the US and Canada in 2011, with specific timing based on inventory levels. In The Big Picture’s most current Printer Sourcebook, Xerox listed two printer series in its rollfed printer roster: the 8254E/8264E 4-color printers and the 8265/8290 6-color (CMYKcm) printers, all eco-solvents.
In a statement, Xerox indicated: “Xerox prioritizes each investment, allocating research and development dollars to areas where the company can deliver the best value to the marketplace. As a result of this practice, Xerox has opted to not invest in wide-format product engineering in 2011.
“Customers will continue to have access to service support, supplies, media, and parts from Xerox for their existing equipment for a minimum of five years from the last install of a particular product line,” the company continued. “Customers with questions can contact their Xerox account manager.”
It’s important to note that Xerox’s European and Developing Market operations will continue selling wide-format products and will continue to source new products, the company reports.
“For Xerox in Europe, it’s business as usual for Xerox and its wide-format customers,” says Robert Corbishley of Xerox Europe.
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