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A Post-Olympics Victory

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Olympic Stadium wrap gets fully repurposed by Dow, Cooley Group, and Rainier to create sheltered communities.

At the center of every modern Olympic Games is the iconic stadium, which for the 2012 London version of the sporting extravaganza featured a stunning fabric wrap comprising more than 300 individual panels, each measuring approximately 80-feet high x 8-feet wide. But as impressive as the graphics were, it’s what’s being done with them in their post-Olympics life that will have a longer-lasting effect.

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Giving Chrome the Green Light

Subtitle: 
Designer Wraps chromes out a Lamborghini Gallardo.

After he had purchased a Lamborghini Gallardo, long-time customer of New Jersey’s Designer Wraps Marc Cavallo began toying with the idea of decking out his new ride in a full wrap. “We talked for several months about wrapping the new car in chrome, but it wasn’t until July of this year that he decided he was finally ready,” says Sean Tomlin, owner of Designer Wraps.

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New Temporary Fencing Fabric from Fisher Textiles

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Designed for dye-sublimation and UV printing.

Fisher Textiles has added GF 3030 Fencing to its line of grand-format fabrics for dye-sublimation and UV printing. GF 3030 Fencing is a thin, open fabric, created specifically for short-term construction barriers, eventing, and sports-marketing applications and markets. It is 3.0 oz/sq yd, 126-in. wide and 100% Polyester. Small holes in the fabric allow for some see-through and there is adequate space for printed colors and images, the company reports.

FISHER TEXTILES
www.fishertextiles.com
 

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New Aquares V3 Inks from Sepiax

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The inks contain no SVHCs or HAPs.

Sepiax Ink Technology has launched Version 3 of its Sepiax Aquares resin inks. The water-based inks feature: the ability to print at lower temperatures (average drying time for plastic films is now below 50°C); backward compatibility and capability to be mixed with Aquares V2; “self-cleaning” abilities to avoid printhead clogging; improved abrasion-, water-, and alcohol-resistance; and less sensitivity to Y-tubing connectors or sub-tanks. The inks contain no SVHCs (substance of high concern) or HAPs (hazardous air pollutants), Sepiax reports.

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Graphics One’s GO EcoColor Metallix Ink

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A high-speed, eco-solvent ink.

Graphics One has debuted GO EcoColor Metallix ink, a new high-speed metallic silver eco-solvent ink. GO EcoColor Metallix ink features an aluminum nano-pigment technology and is compatible with any printer using existing OEM metallic ink with generally no flushing and little agitation needed, the company reports.

GO’s Metallix ink provides metallic imaging with full-color capability by mixing CMYK, light cyan, and light magenta for metallic colors with standards including gold, silver, chrome, and bronze. The ink is compatible with coated and uncoated substrates.

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Viziprint Window Film from Drytac

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A clear, UV-printable, self-adhesive polyester window film.

Drytac has launched Viziprint, a clear, UV-printable, self-adhesive polyester window film. The repositionable and removable film can be applied to glass, acrylic, and other non-porous surfaces. The film’s embossed release liner imparts microscopic grooves in the adhesive allowing for air to escape using a felt burnishing pad. For opaque graphics, the film can be printed with white ink or backed with white printable vinyl. Available in 41- and 54-in. rolls.

DRYTAC
www.drytac.com
 

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Epson’s New Solvent Papers, SureColor Printers

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The new SureColor S50670 and S70670 are 64-in. solvent printers.

Epson has introduced two new solvent papers for use with its SureColor Series printers: GS DisplayTrans Backlight Film and GS Canvas Satin.

The GS DisplayTrans Backlight Film is a high-resolution backlight film designed for professional solvent backlight displays or daylight signage graphic applications. This new film is geared toward labs and service providers that need to complete short production runs while maintaining the highest quality of prints. Available in roll sizes from 30 in. x 100 ft to 60 in. x 100 ft.

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Practicing Empathy Marketing

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"You must be able to recognize that customers often don’t fully understand their own needs simply because they don’t know that alternative products and procedures exist."

In today’s competitive marketplace, we’re all fighting over a finite set of customer-driven specifications: “I want X, made on X, displayed on X.” And because we’re all working under strict specs provided by our customers, and because we’re all working with essentially the same technology and offering basically the same end product, it’s easy to think that the only competitive edge we can have over each another is price.

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Practicing Empathy Marketing

Subtitle: 
"You must be able to recognize that customers often don’t fully understand their own needs simply because they don’t know that alternative products and procedures exist."

In today’s competitive marketplace, we’re all fighting over a finite set of customer-driven specifications: “I want X, made on X, displayed on X.” And because we’re all working under strict specs provided by our customers, and because we’re all working with essentially the same technology and offering basically the same end product, it’s easy to think that the only competitive edge we can have over each another is price.

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MagX Opens New Corporate Headquarters

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Firm relocates to downtown Cincinnati facility.

MagX America has relocated its US headquarters to a new downtown Cincinnati facility.

“Our new state-of-the-art facilities allow us to better serve our client’s needs,” says John Kanis, MagX America’s vice president and general manager. “This move would not have been possible without the support of our loyal customers and the hard work of our exceptional staff.”

MagX also operates three logistic facilities in California, Georgia, and Ohio. Manufacturing and distribution facilities are also located throughout Europe and Asia.

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