InteliCoat Technologies announced its Magic GBL-9 satin backlit film for solvent, latex, and UV-cure printers. The latest addition to the company’s specialty line of products specifically designed for solvent and latex printers, the 7-mil Magic GBL-9 features a satin print surface that allows for maximum ink density, vivid color, and a high image resolution; the satin finish also produces high-density backlits, even when displayed in areas with bright ambient light (like airports or shopping malls), the company reports. Available in 36-, 54-, and 60-in. widths.
Onyx Graphics has introduced its SmartApps VehicleWraps plug-in for Adobe Illustrator. Designed to simplify and accelerate setup of vehicle wraps for wide-format printing, the plug-in gives users the ability to combine design and paneling of vehicle wraps – and avoid a duplication of effort – within the design application.
“We’re absolutely seeing an upswing in floor graphics being used across the marketplace, especially in the world of event graphics,” says Keoni Dennison with Cranky Creative Group. “They’re a great way to utilize space that wasn’t previously being used, and they’re a great way to extend the branding of the event, the show, etc. – and to do so in a way that’s highly visible, while also being a relatively easy extension of what a print shop is already doing.”
Things are looking up for floor graphics. As marketers explore novel ways to display and convey their messages, colorful images and text shouting for attention from floors are beginning to become more prominent in fully integrated campaigns.
Xpedx heads to Phoenix for the next leg of its 2012 Wide Format Western Road Show. Designed to help print operations understand how to capture sales in the wide-format printing segment, the free shows feature equipment, media, demonstration, and advice sessions.
Diatec Group – which comprises Sihl and Arkwright, among others – has acquired Star Coating AG in Switzerland. Star Coating will be re-incorporated as a wholly owned subsidiary of Sihl AG, also located in Switzerland.
A substantial portion of Star Coating’s business is for light-sensitive films used in the manufacture of printed circuit boards. This acquisition gives Diatec entry into those films for the electronics industry and enhances Diatec’s European industrial base.
The Job A couple of vinyl banners – sounds easy enough right? That’s what the team from CSI, a print provider based in Falls Church, Virginia, thought when they received a call from client MillerCoors looking to brand a corner of the Verizon Center in Washington, DC, with Coors Light graphics. But, as it turned out, installing the vinyl on a textured cinderblock wall with extremely recessed grout was anything but easy.
In our company’s never-ending quest to grow business, we typically develop our annual sales budgets with the idea that we’ll increase our sales through traditional means. This usually means taking steps such as adding additional sales reps, or growing sales via expanding a product line or simply adding customers. At times, however, we find ourselves thinking “bigger.”
One of these more expansive ideas: Add another location.
For most church-goers, Sunday service is fairly routine – adults take their seats in the pews and children are ushered off to a classroom for Sunday school. But, for the children of the 7000 members of Casas Church in Tucson, Arizona, Sundays are a tad more “amusing.” While the parents relax during the sermon, children enter a world of their own – Kid City.
During the day, this Chrysler Jeep Wrangler MW3-edition graphic inspired by the popular videogame “Call of Duty: MW3,” appears to be just another Jeep billboard. At night, however, the graphic transforms into a war-zone scene using Light Tape electroluminescent (EL) panels by Electro-LuminX Lighting that selectively illuminate aspects of the design not visible in daylight hours. MetroMedia Technolgies created three glow-in-the-dark billboards in Chicago, New York, and Los Angeles.