3M introduced an array of new media updates, including:
• 3M Scotchprint Wrap Film Series 1080 is available in four matte colors – black, white, silver, and military green. These pressure-activated, 3.5-mil cast films are designed to provide dimensional stability and durability without the need for an overlaminate. The films feature non-visible air-release channels and 60-in. widths.
Mimaki USA debuted its new JFX plus series of LED UV-cure printers, including the JFX-1631 plus and JFX-1615 plus. The new machines feature a post-cure unit, and as a result, reports Mimaki, now offer a top speed of 254 sq ft/min (at 600 dpi), an 80% increase over the previous 1615/1631 models. Both machines feature a top resolution of 1200 dpi. The 1631 plus can handle media up to 65 x 126 in., while the 1615 plus can handle media up to 65 x 63 in.; they accommodate media up to 1.97-in. thick. Two inksets are available: Rigid (CMYK+W+Clear) and Flexible (CMYK+White).
Should white ink be in your future? It’s a question more providers of wide-format digital services will need to entertain if they hope to remain competitive in years ahead. Early adopters of digital print systems with white-ink capabilities report growing interest in these services, whether or not their clients fully understand all that printing with white allows — particularly once they see examples.
Here we are again, poised at the start of a new year. Surely, 2011 will be an extraordinary year for American business – one of on-going change and challenge on nearly all fronts – and to survive, print providers must continue to keep a close watch on their bottom line. With credit sure to remain tight for small businesses, cash is still king.
What follows is a collection of useful tips from a trio of shops that participated in an earlier webinar presented by the Signage and Graphics Summit, “Finding Your Company’s Hidden Cash.”
Everyone wants to look the best they can. People spend a lot of time and money putting together their image. Whether we like to admit it or not, we are a people who evaluate books by their “covers.”
Graduate student Benjamin Lotan developed the idea to print a poster comprising images of all his Facebook friends purely out of self interest – he wanted his cyber collection of friends to be tangibly depicted in a life-size image.
Once he had the first poster in his hands, however, “I knew that other people would want it. It’s simply amazing to have the photos in the real world. Totally different than online,” says Lotan, who attends the University of California, San Diego.
Sornkrit Thongalarm knew his Bangkok, Thailand-based restaurant needed to change, and needed to do so quickly. Although its food was decidedly upscale, the restaurant – Im Mee Pee Mun by Jakkajan – was failing to gain mass appeal. Part of its problem: It lacked color and life with its bare cement exterior and dark, wood interior.
The 25,000 runners in the 2010 International City Bank Long Beach Marathon in Long Beach, California, were able to take in not only Mother Nature’s sights and sounds, but also be inspired along the 26.2-mile course by artwork from local children, thanks to Iconography Studios.
The 77th annual UCI Road World Championships for cycling, held in Geelong and Melbourne Australia, called for street graphics that could endure five days of bicycle and vehicle traffic, along with unpredictable weather conditions. Asphalt Art Australia’s solution was to utilize a Durst 600 Rho Pictor UV-curable flatbed to output onto its own proprietary slip-resistant, aluminum-based foil designed specifically for asphalt, concrete, and textured surfaces. Asphalt Art also executed the install of the 6 x 20-foot graphics, which were recycled as aluminum waste following the race.
In conjunction with the Maryland Impaired Driving Coalition’s initiative, “DUI is for Losers,” Integrated Design Inc. (integrateddesignscorp.com) and Idle Time Advertising (idletimeadvertising.com) developed life-size floor graphics depicting intoxicated potential DUI offenders in bar bathrooms throughout the state.