While other companies are battening down the hatches during the current recession, print provider KDM P.O.P Solutions Group (kdmpop.com) in Cincinnati is growing by leaps and bounds—and it shows no signs of slowing the pace. Since August of 2007, just when the recession was beginning to rear its ugly head, KDM has acquired not one, not two, but three companies in different locations, all geared toward making the firm one of the top point-of-purchase solution providers in the country.
When the ladies of Bighorn “Behind a Miracle” (BAM), a Coachella Valley, California-area philanthropy that raises money to promote breast-cancer awareness and has ties to the area’s Bighorn Golf Club, teamed up with the Westfield Palm Desert shopping mall to honor breast-cancer survivors in the community, the result was larger than life: a 12 x 38-foot photo mural of BAM members, sporting the trademark pink of the breast-cancer movement.
During its five-year partnership with O2 Fitness Clubs, Cranky Creative has built its artistic muscles—and its reputation—developing graphics for the gym’s six locations throughout North Carolina. This inspirational wall mural in the foyer outside the group exercise room at O2’s flagship location in Raleigh was part of an extensive, 2500-square-foot install that included multiple murals and more than 1000 square feet of window graphics.
How well a monitor in your production or prepress area performs can have a decided impact on your output. Does the monitor allow your staff to correctly see specified colors? Does its size and resolution help speed your shop workflow, or has it only served to slow down that workflow? Has it helped your company pursue soft proofing or has it hindered this goal? Is the monitor showing its age by its performance? And if it’s time to replace it, what new features are critical to your operation?
Getting your production floor in color synch is no easy task. Generally, most print providers will tell you, it’s a lot like herding cats: You’ll get one variable set and then another, but getting every component aligned—hardware, software, media, and so on—is often a daunting, if not seemingly impossible, task.
Purchasing items through an online auction has become increasingly popular—and can be cost-effective—but there is some apprehension among potential buyers, as there should be. Consider these online-auction safeguarding tips from the Better Business Bureau (bbbonline.org):
• Trust your instincts. If you don’t feel comfortable buying or bidding on an item over the Web, or if you feel pressured to place your order immediately, maybe you shouldn’t.
The manufacturers listed below offer previously used printers or have a program in place that can enable interested buyers/sellers to connect. Quotes are from manufacturers’ representatives. Contact the OEM directly for more information.
One of the largest one-time expenditures facing any print provider—particularly those shops just entering the market—is equipment, specifically printers. While smaller rollfed machines can be had for as little as $2500, the buy-in price for a production-oriented rollfed or flatbed is considerably higher.
In all aspects of life, your competitor is a rival that you strive to defeat. Usually, his loss is your gain and vice versa. In our industry, we often compete with one another for the same markets with similar products and services, sometimes competing for the same customer. In the latter, whoever wins might, literally, be taking food off the other company’s table.
In this difficult economic climate, however, there has never been a better time to turn to a select few competitors and engage them as partners. Why? You need each other.