BPIC: In our July 2011 issue, The Big Picture garnered specs on 130 rollfed printers sold here in the US, and there were some interesting numbers. Any thoughts on any of the following stats from those charts:
* More than a third of all printers listed were introduced in 2010 or 2011 – relatively new introductions to the market. That was also true with the flatbeds we charted the following month, by the way;
* Just over 20 (or 15 percent) utilize UV technologies – that’s double the number since 2008;
ST Books, a division of ST Media Group International, has released Vehicle Wrapping by Craig Campbell.
Craig Campbell offers the benefits of his years of experience with vinyl products, covering every detail you need to know to understand, sell and install vehicle wraps – in nearly 250 full-color, step-by-step photos:
The concept behind Aarrow Advertising was born in 1999, when founder Max Durovic had a summer job as a sign holder. Bored with just standing there, he began spinning and tossing his signs. In 2001, Max turned his pastime into a guerrilla-advertising company that provides “sign spinners” with arrow-shaped, digitally printed signs for promoting events for a variety of clients, including Taco Bell, Vitamin Water, Verizon, Staples, Subway, Jenny Craig, Harris Teeter, Dunkin’ Donuts, the McDonnell for Governor (Virginia) campaign, and others.
Kevin M. Murphy has been named President and Chief Executive Officer of Onyx Graphics.
Xitron has announced new color proofing solutions for Epson Stylus Pro 4900, 7890, and 9890 printers to complement the company’s Navigator Harlequin RIP and workflow. The Xitron Epson proofing solutions feature:
• Direct support for Epson’s wide-format inkjet printers;
• Ability to produce proofs with the same RIP that produces plates;
• Extensive control over colors to produce high-quality proofs;
• Gracol, SWOP, and Fogra profiles for use with Xitron X1 and Epson proofing papers;
3A Composites USA has introduced Omni-Flute Trim & Square, a fluted polypropylene sheet that is precision-cut on the manufacturing line in popular size and color specifications for sign blanks and yard signs. The Trim & Square version of Omni-Flute replicates the features of original Omni-Flute: Geometrically square and color-consistent, it features a smooth, treated surface that accepts direct digital printing and screen-printing applications as well as paint; it can be die-cut and knife-cut and accepts repositionable vinyl graphics. It’s fully recyclable.
Océ has made available three new substrates in its Premiere Collection, all for use with the Océ ColorWave 600 printer.
Océ 6008 Outdoor Polypropylene Film is designed for indoor or short-term outdoor use. The 8-mil film is weather resistant, waterproof, and can be used outdoors with no lamination. Available in 24- and 36-in. widths.
Beach-goers would seem a captive audience for an advertising pitch, languishing in the sun and surf for hours at a stretch. The trouble for marketers, though, is that few seaside resorts allow billboards, or any form of advertising, past the boardwalk.
Enter Photo Sails and the vision of Aaron Kiss. For more than a decade, he’s been a pioneering advocate for transforming ships into floating billboards, cruising the coasts, their sails emblazoned with a sponsor’s message.
The Hollywood Walk of Fame immortalizes achievement in the entertainment industry. And with more than 10 million visitors annually, this high-traffic site can also serve as a prime location to promote a client’s artistic wares.
Wanting to bring music back to the forefront of the entertainment scene, Eruption Music Group (EMG), an entertainment branding company, staked its own plot on the Walk of Fame with a dramatic wallscape at the intersection of Selma and Vine streets to market recording artist Marco Bosco’s latest iTunes record.
BPIC: This spring’s earthquake and tsunami in Japan affected many companies in our marketplace with Japanese ties – have you seen these companies bounce back all the way?