To promote its new online resource for auto enthusiasts, Joyride – a group of tech-savvy professionals “who also happen to be auto enthusiasts” – wanted an impressive vehicle to showcase at auto shows that would embody luxury as well as market trends. Joyride quickly sought out Arizona print provider bluemedia to jump on the matte-black bandwagon and wrap its Porsche 996.
Port Moody, aka the “City of the Arts,” is known for its beautiful scenery, lighting, and low rent, making it the perfect destination for artists in British Columbia, Canada. In keeping with its artistic reputation, the city developed the StreetArts program, which strives to integrate public art into everyday life. From whimsical garbage cans to hand-painted street banners, Port Moody beautifies even the most common objects.
Last summer, downtown Minneapolitans were pleased to enjoy not only “on the pub” samples of signature tea from coffee chain Caribou Coffee, but a free and interesting ride as well on a unique mode of transportation: the Sip N’ Cycle.
A speedy racecar is only as cool as its graphics, and whether or not speed is more important than style is a rivalry that may never be settled – especially at the Spring Mountain Motor Resort, located just west of Las Vegas. An automotive playground allowing grownups to experience the childhood dream of being a racecar driver, the resort is home to the Ron Fellows Performance Driving School and the Radical Racing School, and it offers four miles of track and more than 20 configurations sure to please any adrenaline junky.
When Cincinnati amusement park Kings Island created Diamondback, the largest rollercoaster in its history, it wanted a unique way to spread the word. Its marketing team partnered with Cincinnati Metro Bus System and Cincinnati-based print provider Advertising Vehicles to devise a wrap project that echoed not only the Diamondback name when it came to its graphics but also would be reflected in the vehicle itself.
Describing the graphics industry as “challenging” might be considered by many as a bit of an understatement. In my own company, we occasionally find ourselves bemoaning the difficulties of trying to meet our clients’ expectations in an ever-changing environment. Virtually every job that comes into the shop, we often complain, is completely different than the one before; plus, the custom nature of the work poses real challenges and calls for entirely different operating procedures.
Okay, I’ll admit it: I’m a sucker for the next big thing. All you have to do is show me what appears to be the next big thing (or as I’ll refer to it here, “NBT”) and I’m all over it. It really doesn’t matter what it is: a car; a camera; a computer; a TV; a phone. I am a tech wonk and I will want one.
DuPont Tyvek has announced its LifeCycle Based Solutions Authorized Printer Network, composed of 17 national print providers selected based on criteria for quality, testing, training, and sustainability leadership. The network’s team of print providers is available to assist in choosing the best Tyvek solution.
DuPont provides a LifeCycle Based Solution with Tyvek media for wide-format banners, displays, and bags. Tyvek is recyclable and can be repurposed for other applications, such as composite and landscaping materials.
Flint Group has designed a brochure titled “Food Packaging: A Guide to Best Practice for Print,” to promote safe food packaging practices, now available in several languages.
Getty Images, the visual content and other media distributor, has announced its acquisition of PicScout, a provider of image identifying tools and licensing information.