User login

Selfie Campaign Extends Reach for OOH Ads

Subtitle: 
Miami arcade looks to social media to double campaign success.

Game Time gave out free game credits to customers who posted selfies with the arcade’s transit ads to social media. The 30-location campaign was handled by OOH provider Outfront Media with the goal of reaching Miami commuters, who spend an average of 160 miles traveling each week.

Terms:

Red River Paper Offers Glossy and Metallic Finishes

Subtitle: 
For printing high-contrast color.

Red River Paper’s glossy photo papers are designed for printing high-contrast images and other applications that call for a high color density. The company’s wide-format selection includes the 10.4-mil UltraPro Gloss 2.0, a bright white, smooth gloss paper, and the 10.4-mil Polar Pearl Metallic, with a pearlescent glossy finish. Both are available in up to 44-in. widths.

Terms:

HP Updates WallArt Software for Decorative Printers

Subtitle: 
Web-to-print platform offers real-time ordering.

HP has revealed WallArt Suite, the newest version of its web-to-print platform designed for small- to medium-sized PSPs working with wallcoverings. The cloud-based system is free for HP Latex customers and offers features tailored to the design process, quotes, customer orders, and more.

New and updated features include:

Terms:

Changing Laws for Gun Control: A Signage Opportunity?

Subtitle: 
Texas print shop turns hot topic into profit.

Where many saw a political debate stirring after a law permitting licensed open carry in Texas took effect on January 1, the team at the SpeedPro Imaging in Irving saw a business opportunity.

Terms:

Roland Adds Benchtop UV Flatbed Printer

Subtitle: 
The VersaUV LEF-300 features expanded printing area.

Roland has introduced the VersaUV LEF-300, a new 30-in. benchtop UV-LED flatbed printer for graphics printing on a variety of substrates, including three-dimensional objects. The new model extends the width of the LEF-20 by 10 in., bringing the printable area to 30 x 13 in. on objects up to 3.94 in. thick. Possible media include PET, ABS, polycarbonate, TPU, leather, phone and laptop cases, signage, and promotional products; a built-in vacuum table holds thin and soft materials in place to simplify setup and reduce mistakes.

Terms:

Trio Establishes Vanguard Digital Printing Systems

Subtitle: 
Former CET Color veterans launch new venture.

The unveiling of Vanguard Digital Printing Systems has been announced by its three co-founders: Dave Cich, Jim Peterson, and Jim Case.

Terms:

Universal Graphics Takes on Covert Rebranding

Subtitle: 
Hundreds of vehicles wrapped in secrecy.

To tackle the nation’s largest rebranding in 20 years, telecommunications giant eir turned to Universal Graphics to wrap a fleet of 1750 vans – with the first 205 to be completed within five weeks under a veil of secrecy. The graphics were printed on an HP Latex 3000 printer onto 3M wrapping film.

Terms:

SGIA Promotes Safety Recognition

Subtitle: 
2016 program now open for enrollment.

SGIA has announced its annual Safety Recognition Program, a free plan created to promote awareness of safety in the workplace. SGIA members who enroll by January 31 will participate in a bimonthly checklist designed to help PSPs identify potential safety issues throughout their shops.

Terms:

3D Printed Ceramics for Jet Engines, Manufactured on a $3000 Printer

Subtitle: 
Aerospace researchers unveil new additive manufacturing techniques for super strong ceramic outputs.

Researchers at HRL Laboratories (Malibu, California), a physical science and engineering research firm, have announced the discovery of a method for 3D printing high-tech ceramics that can be used in high-stress environments, such as rockets, jet engines, space shuttles, insulation for computer chips, and ball bearings.

Terms: