Visual Magnetics has added to its MagnaMedia line with three new options.
VM-PolyEight Plus is a 13-mil polyester film with a bright-white point, and is compatible with UV and latex printers.
The VM-PolyEdge line of value print media is compatible with UV, latex, and solvent printers, and features Micro-Iron technology that keeps the graphics surfaces clean with zero mark-off.
In the past six to 12 months, specialty media has been changing, from interest to options to applications.
“The introduction of technically advanced media that can be applied directly to difficult surfaces such as brick walls and other textured surfaces or that can perform in extreme conditions such as high heat,” says Micah Causey, vice president of business development at FloorSignage, when asked about the changes in this sector. “Additionally, the interest in environmentally safe material is increasing.
“Ninety percent of my customers are family-owned businesses.” That’s what one supplier told me at Graph Expo 14, and I have to admit, I was surprised.
Family businesses face, well, let’s call them unique challenges: changing generational attitudes, a sense of responsibility that extends beyond the 8-5, and a personal-professional mix that can make it hard to leave work stress in the office.
“Picasso,” an Art Institute of Chicago advertising campaign, won a silver award in the Outdoor Advertising Association of America’s entertainment category. It was executed by creative agency Leo Burnett Chicago.
The OAAA’s 42 OBIE award winners represent a mix of client types, from the city of Denver to Hostess, but in nearly every category, there are DOOH options popping up everywhere. And, increasingly, these ads are part of a multi-platform campaign.
Agfa has launched the Anapurna M2500i with an optional automated board feeder, which offers 6 ink colors plus white and is 98 in. wide. The company says the printer is designed to help PSPs expand their service offerings and can be used for anything from outdoor signage to niche applications, such as wood, ceramics, and architectural decoration.
Durst has added two wide-format printers to its product lines, including the 98-in. Rho 1312 and the 130-in. Rhotex HS. The Rho 1312, an expansion of the Rho 1300 line, features the company’s Quadro Array print heads, which apply 12-pL droplets and print up to 6600 sq. ft/hr. Designed for high reliability, smoother tones over large areas, and a high-gloss finish, the printer has a stronger vacuum and improved registration, the company reports.
With printers and multi-function devices offering more and more flexibility in substrate choice, short-run machines were all the buzz at Graph Expo 14, as print shop managers and execs took to the floor to ask about warmup times, downtime when switching media, and service packages – a nice way of saying, “Who do I call when it breaks?” – to differentiate among manufacturers.
Roland DGA’s VersaUV LEJ-640FT has made its debut. The UV-LED flatbed is designed for product decoration and industrial applications, along with POP and signage products. It handles substrates up to 6 in. thick and 220 lbs. in weight, featuring white and clear-coat ink colors in addition to CMYK.
The LEJ-640FT has a 64 x 98-in. bed and includes Roland’s Automated Ink Circulation System to prevent unnecessary discharge and prevent pigment settling, the company reports.
ATI Decorative Laminates has expanded the thermoplastic MirroFlex line with new finishes and patterns. The products can be applied as ceiling tiles, wall panels, backsplashes, or wainscoting, and are impact-, chemical-, abrasion-, stain-, and fire-resistant.
Eight new finishes join MirroFlex including new wood grains, linens, solids, and metal. The new finishes include Sophisticated Linen Beige, Linen Chocolate, Merlot, Lavender, African Cherry, American Walnut, Oregon Ash, and Brushed Stainless.
Signage is everywhere. It’s woven into almost every part of our lives – telling us where to go, what’s on sale, and how long we have to wait. In some ways, we almost don’t even see it, even though it’s right in front of our faces.