No Sleep Till Brooklyn

Flavor Paper transforms the interior of a college campus with printed wallcoverings.

In partnership with ISA and sponsored by FujiFilm, HP, Roland, and SAi, Big Picture is honored to announce the winners of the third annual Best of Wide Format Awards. The awards honor the most creative, innovative, and inspiring large-format digital print projects in our field. Winning projects demonstrate how today’s print service providers push the boundaries of wide-format digital print. They also encompass the world’s current social movements and the ongoing pandemic. Congratulations to the 12 winners of the 2021 Best of Wide Format Awards! Join us at ISA Sign Expo, Wednesday, April 7, at 4:30 p.m. EST as we recognize the winning PSPs during a virtual awards ceremony. Register today: bigpicture.net/isaexpo2021


The Clive Davis Institute of Recorded Music at NYU Tisch

wallpaper

Print Shop: Flavor Paper 

Location: Brooklyn, New York

Tools and Supplies: Type II vinyl, acoustic transparent fabric, HP Latex 3600 printer

The Clive Davis Institute of Recorded Music at NYU Tisch (ReMu) isn’t your typical college campus. Rather than traditional classrooms and lecture halls, the state-of-the-art downtown Brooklyn school features recording studios, rehearsal and viewing areas, editing suites, and even a special podcast room. What really makes the space stand out, however, are the 25 multidimensional murals and patterns throughout the institute.

ReMu directors reached out to Brooklyn-based Flavor Paper after learning of the shop’s creative wallcovering work for Beastie Boys founding member Mike D. (ReMu is home to late Beastie Boys member Adam Yauch’s renowned recording studio, Oscilloscope – complete with the band’s original instruments and gear.) Jon Sherman, founder and creative director, says ReMu sought to create “a space that was highly functional yet boldly aesthetic.” Flavor Paper’s bread and butter. 

With tall ceilings and the sounds of busy Brooklyn streets to contend with, the PSP went beyond traditional wallcoverings by installing inline and custom designs printed on type II vinyl wallpaper and Flavor Paper-produced acoustically transparent fabric. Graphics – including a larger-than-life vinyl record stack and the Brooklyn Bridge – output on the shop’s HP Latex 3600 over the course of three years adorn hallways, hangout zones, viewing areas and corresponding live rooms, and recording studios. The end result? A college campus truly unlike any other.

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